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Marketing Program

The Objectives
You are represented throughout the listing and selling process with your objectives in mind:

Obtain the highest value possible.
Complete the process in a reasonable period of time.
Accomplish the sale with the least amount of inconvenience to you.
Marketing your home the Berkshire Hathaway HomeServices way 
ensures success!

The Comparative Market Analysis
You receive a written estimate of value based on an analysis of:

Similar homes for sale now. This shows what we are competing against. 
Buyers compare your home to these homes.
Similar homes recently sold. These tell what Buyers are willing to pay for 
this kind of home, in this area, at this point in time.

The Marketing Process
An individual marketing strategy is developed, including:

Staging the home
Information sheets
REALTOR® preview (if applicable)
Local Multiple Listing Service
Open houses for REALTORS® and the public (if applicable)
Special marketing techniques as appropriate

Consistent Communications
You receive regular communication on the marketing process, including:

Buyer and agent feedback
Consistent counsel and guidance
Market analysis update

Offer Presentations
You, the Seller, are represented in all transactions.  We, as your Berkshire Hathaway HomeServices sales associate, will personally present all purchase and sales agreements to:

Review documents
Assist in qualifying purchasers
Help you make the appropriate response
Assist drafting counter-offers when necessary
Follow through on negotiations to successful completion

Financing
In today's ever-changing financial market, we know the best sources for real estate financing.

Berkshire Hathaway HomeServices' experienced REALTORS® ensure 
that financing is obtained where a less-experienced broker might fail.
We will follow up on a regular basis and report back to you, to ensure that 
the details of the offer are completed in a timely manner.

Escrow & Closing
The transaction is not complete until you receive full payment, the deed is delivered, and the Buyer takes possession of the property.

Expect thorough follow-up.
Depend on continuing communication.
Anticipate a satisfactory conclusion for all parties.